The Client.
Golden Gardners
The Story.
Golden Gardeners facilitates senior gardening by funding educational programming and helping residential homes afford physical ground features. The organization needed end-to-end marketing support.
The Outcome.
TBGA created branding built on features like accessible entrances and paths, raised planting beds and containers, and a sensory-oriented plant selection. Our team supported fundraising activities including direct mail campaigns and event promotion. Additionally, we created all promotional material necessary to launch and support an ongoing partnership with Ecumen Lakeshore.
The Client.
Local Initiatives Support Corporation
The Story.
LISC was celebrating 30 years of forging resilient and inclusive communities of opportunity across America. They wanted to celebrate the progress made and strengthen their donors' commitment at their top-notch fundraising gala.
The Outcome.
TBGA developed gala theame, created collateral, and drove attendance. Our team drove attendance via direct mail and email. We created posters to increase program visibility and participation.
Show all Work Services: Marketing
The Client.
Plumbing Foundation City of New York
The Story.
The Plumbing Foundation City of New York's mission is to ensure the public health through the enactment and enforcement of safe plumbing codes. The board needed to help create a brand and market their successes and initiatives.
The Outcome.
Our team built a consistent brand across every media touchpoint, beginning with a logo and their website. TBGA stayed on to provide ongoing support for PSA, ad campaigns, decks, brochures, and environmental assets for trade shows.
The Client.
Shared Interest
The Story.
Shared Interest mobilizes the resources for Southern Africa’s economically disenfranchised communities to sustain themselves and build equitable nations. They achieve this by unlocking local capital and strengthening local resources.
The Outcome.
Shared Interest honored change makers for Southern Africa at their annual awards gala. TBGA created consistent, compelling brand assets to use at the gala, and beyond.
Show all Work Services: Marketing
The Client.
Washington Square Park Council
The Story.
The Historic Districts Council advocates for all of New York City's historic neighborhoods. The council needed collateral to raise funds for one of NYC's most beloved parks after recruiting Mario Batali, Gwyneth Paltrow, Isaac Mizrahi and other notables.
The Outcome.
Working with the council, TBGA developed the Washington Square Park Council logo and brand identity. Our team then stayed on to create brochures, calendars, and event collateral.
The Client.
Justice For Jazz Artists
The Story.
Justice For Jazz Artists needed to get the word out.. Membership offers jazz musicians who work in major New York City clubs a path of protention that musicians who play on Broadway and in symphony orchestras enjoy.
The Outcome.
TBGA launched its website and supports advertising campaigns promoting fair pay, adequate pension contributions, protection of recording rights, and a process for redressing grievances.
The Client.
Upper Manhattan Empowerment Zone
The Story.
The Upper Manhattan Empowerment Zone (UMEZ) facilitates economic development of its communities through job creation, strategic investments, and small business assistance. Leadership turned to TBGA to build its annual report.
The Outcome.
Our designers created the annual report to profile community members and businesses to inspire pride and recognition while encouraging awards, grants, and further investment.
Show all Work Services: Marketing
The Client.
The New School
The Story.
The Center for New York City Affairs at the New School has published Child Welfare Watch for nearly twenty years. The Center for New York City Affairs needed help with the design of the publlication.
The Outcome.
TBGA redesigned the publication focused on the economic and social wellbeing of NYC children and families by examining the quality of public services, and offering constructive recommendations for reform. Our relationship continued with layout and execution of the publication spanning 10 years and 10 issues.
Show all Work Services: Marketing
The Client.
Community Healthcare Network
The Story.
Community Healthcare Network (CHN) provides access to quality, comprehensive community-based primary care, mental health care, and social services to underserved New York City communities. CHN needed to raise funds for the expansion of its healthcare services for the entire community.
The Outcome.
CHN turned to us to support their marketing efforts for their 30th anniversary gala. Our team executed cmpaigns to drive attendance and created assets to encourage sponsorship. The Community Healthcare Network project is intended to double the size of the Dr. Betty Shabazz Health Center, from 3,560 to 7,160 square feet.
Show all Work Services: Marketing
The Client.
City Futures, Inc.
The Story.
The Center for an Urban Future (CUF) is a think tank dedicated to independent research about key policy issues facing New York and other cities. The foundation that publishes City Limits magazine as a catalyst for smart and sustainable policies that reduce inequality, increase economic mobility, and grow the economy in New York City. CUF needed marketing support.
The Outcome.
TBGA provided publication design for both City Limits journal and Center for an Urban Future reports. Additionally, our team provided end-to-end support for City Futures galas and consulted on their website.
The Client.
College & Community Fellowship
The Story.
College & Community Fellowship (CCF) helps formerly incarcerated women achieve a higher education. Overall, less than 2% of the students enrolled in CCF’s Academic Support Program have been re-arrested or re-incarcerated.
The Outcome.
TBGA created branding and the corporate identity for this fantastic organization. We continued to support CCF in brochure design, asset creation, marketing program execution, and experiential design.
The Client.
The Henry Ford
The Story.
The Henry Ford is an internationally recognized cultural destination that brings the past forward by immersing visitors in the stories of ingenuity, resourcefulness and innovation that helped shape America. The exhibitions and curitorial staff needed design support for publications and experiential exhibitions.
The Outcome.
TBGA supported various projects including catalog design for The Great American Road, signage for Your Place In Time and book design for Old Collections, New Audiences: Decorative Arts and Visitor Experience for the 21st Century, a publication funded by the Americana Foundation.
Show all Work Services: Marketing
The Client.
International Crisis Group
The Story.
The International Crisis Group (ICG) carries out field research on violent conflict and advances policies to prevent, mitigate, or resolve conflict. ICG needed end-to-end support for their annual galas honoring the work of high-profile diplomats like George W. Bush, Bill and Hillary Clinton, and George Soros.
The Outcome.
TBGA provided promotional and environmental design support for International Crisis Group's "In Pursuit of Peace" galas, hosted annually at the Waldorf-Astoria in New York City.
Show all Work Services: Marketing